Build & monetize
software you own.
SaaSKit is a 6-month program that teaches you to build, launch, and sell real SaaS products using Claude Code. Not white-labeled. Not no-code. Real software, built by you, owned by you.
SaaSKit On it. I'll use the SaaSKit boilerplate to build this out.
npm run dev to preview.
Right now, someone is learning
something you don't know.
While you're reading this, people inside SaaSKit are building real products, learning to sell on the internet, and developing skills that compound every single week.
37
lessons covering ideation, development, and marketing. The full playbook from idea to paying users.
Weekly
live calls where members bring real problems and get real answers. Not pre-recorded, not theoretical.
24/7
community of builders sharing wins, debugging problems, and holding each other accountable.
"By the time most people figure out what tools I'm using, I've already shipped three products with them. Early adoption is a cheat code if you actually build with it instead of just talking about it."
What's Inside
Everything you need.
Nothing you don't.
This is not a "watch videos and figure it out" course. It's the full stack: education, tools, code, community, and direct access.
37-Lesson Full Course
Ideation, development, and marketing. From finding a winning idea using Reddit and Trustpilot analysis, to building with Claude Code, to running Instagram ads and cold email. The full playbook.
Pre-Built Code Template
Auth, payments, database, hosting, all wired up. You don't start from a blank screen. Clone the repo, point Claude Code at it, and start building your unique features on top.
Live Weekly Calls
Bring your questions, your roadblocks, your wins. Get real answers in real time. Every call recorded so you never miss anything. This is not a webinar, it's a working session.
Community + Direct Support
A group of people all building SaaS together. Share wins, debug problems, get feedback. Plus direct messaging access when you need help at 11pm on a Tuesday.
App Templates + Claude Files
Pre-built apps as starting points, plus AI workflow configurations that let you direct Claude Code like a seasoned developer. Don't reinvent the wheel. Build on top of what works.
SaaSKit
The tool is powerful.
The system makes it work.
Claude Code can build software. But knowing what to build, how to structure it, how to sell it, and having a boilerplate to start from? That's what SaaSKit gives you. The AI is the engine. SaaSKit is the blueprint.
Claude Code alone
A powerful tool with no direction. You can build anything, but you don't know what to build, what stack to use, or how to get it in front of people. Most people stall here.
Claude Code + SaaSKit
A complete system. Ideation frameworks to find what people will pay for. A boilerplate so you're not starting from zero. A course that teaches the language of technology. A community that keeps you going.
You own the code.
Not locked into a platform. Not renting someone else's software. Real code, on your infrastructure, that nobody can take away from you. That's the difference.
The skill compounds.
The more you use it, the better you get at describing what you want. That's the actual skill. Most people haven't even heard of this yet. You're learning it now.
This is not for everyone.
The community only works if the people inside are serious. One person who's just "thinking about it" drags the whole room down.
This is not for you if...
- You want to white-label GoHighLevel and call it a business
- You're looking for a get-rich-quick scheme or "passive income" shortcut
- You want someone to build it for you while you watch
- You want to collect another course and never open it
- You think no-code drag-and-drop is "building software"
This is for you if...
- You want to build a real SaaS product and you're ready to start
- You're willing to put in the work even when it's not fun
- You want to own what you build, not rent it from a platform
- You want to be in a room with other people doing the same thing
- You want to stay ahead of the curve, not play catch-up later
The Real Product
You're not gambling on one product.
You're investing in yourself.
Even if your first SaaS doesn't make you rich, you're building a skill stack that compounds. Every lesson makes you more capable. Every piece of content builds your audience. Nothing is wasted.
Technical Literacy
Databases, APIs, auth, payments. You speak the language.
Sales Ability
Landing pages, content, ads, cold email. You know how to sell.
Your Audience
Followers, subscribers, contacts. They're yours forever.
Judgment
Pattern recognition, pricing, positioning. You just know.
What Makes This Different
Most builders ship to crickets.
We don't.
The indie hacker playbook is "build in public, post on Twitter, hope someone notices." That's why most of them make no money. SaaSKit teaches you real distribution - the same strategies behind millions of views on social media and real traffic to real products.
Millions
of views generated across YouTube, Instagram, and TikTok. Not vanity metrics - real attention from real people who buy things.
Content
that drives traffic. We teach you how to create content that makes people want what you've built. Not "value posts." Sales machines.
Customers
not followers. We don't optimize for likes and retweets. You learn to turn attention into signups, trials, and paying users.
Building a product is table stakes.
Everyone can build now. AI made that easy. The moat is distribution - knowing how to get your product in front of the right people, say the right things, and close. SaaSKit covers the full stack: build it, market it, sell it.
Your Mentor
I built the system I wish I had
when I started.
I'm Eric Otten. I have a B.S. in Information Technology, a B.S. in Finance, an M.S. in Data Analytics, and an MBA. I've worked on multiple SaaS projects and I've been in AI and automation for four years.
I built an audience of over 50,000 followers sharing tips for building AI-powered software. SaaSKit is not a side project for me. It's the system I spent years learning the hard way, packaged into something you can follow from day one.
This isn't theory from someone who read a book. I build. And I'll teach you how to build too.
The people who get in early
get the most out of this.
The course is live. Members are building. The room is still small, which means more attention, more direct help, and more time on calls. That won't last.
Apply to SaaSKit